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  • Writer's pictureDillan Taylor

Ideas vs. execution

I have a running list of business ideas in my Notes app. I’ve done nothing with 99% of them.

People can be super protective of their ideas.

But ideas are cheap. They mean nothing. They’re just words on a screen.

I don’t even know what some of these ideas mean. “1 hour blog or copy editor”??

Anyone can write a sentence in their phone. Execution is an entirely different thing.

Coming up with ideas is safe. It’s fun to fantasize about these things coming to life.

What’s scary is trying to make them happen.

I loved the idea of building a coaching business. I didn’t love putting myself out there and trying to get people on a call with me (at first).

When people are coming up with business or content ideas, my advice is always the same:

Just help one person. If you can get one person to give you their time, money, or attention, then you can get two.

And so on.

But people spend all their time in the blueprint and strategy stage. That’s a brilliant way to get nothing done, but to feel as though a lot is getting accomplished.

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